One product for the whole agency
Roster, deals, contacts, media kits, reports, invoices, and earnings run from one place. Nothing copied between five different tools.
The CRM for talent agencies. Roster, deals, media kits, and invoices, plus an AI assistant for the busywork.
Everything that used to live in a dozen tools
As the roster grows, the admin doubles before the revenue does. bluo runs the operational work so you can spend time pitching creators and closing brands, not wrangling spreadsheets.
Roster, deals, contacts, media kits, reports, invoices, and earnings run from one place. Nothing copied between five different tools.
@bluo draft a pitch for the Acme summer brief and pull my best creators

Ranked 6 creators. Drafted a pitch deck. Built a media plan. Created the deal in pipeline.
Perfect, send it over.
Ask in plain English. bluo ranks talent, drafts pitches and bios, builds media plans, and answers money questions from your own data.
Maya Chen
their cut
Theo Park
their cut
Ana Ruiz
their cut
Splits are computed per deal, so everyone's cut is clear. In the talent portal every creator sees their own deals and earnings, never the full numbers.
The full workflow of a talent agency in one product. No stitching together a deal tracker, a file drive, and a payments spreadsheet.
Every creator in one profile, with their categories, deals, earnings, and portal access.
A Kanban board by stage with a table view. Drag a campaign from first pitch to paid.
Keep every brand, partner, and point of contact attached to the deals they belong to.
Build brand-ready kits and pitch decks in a split-pane editor, then share them with a link.
Package campaign performance into a clean report the brand can actually read.
Track earnings, raise invoices, and keep every commission split worked out.
Describe the outcome and bluo runs the steps, grounded in your roster, deals, and money. It proposes the work and you approve before anything changes.
Rank creators for any brief by category, audience, and past performance.
Bios, pitches, media plans, and outreach written from your own roster and deals.
Which deals are unpaid, what is owed this month, how the agency is doing. Just ask.
Pitch 5 creators for the Acme summer campaign
Ranked talent for the brief
6 creators matched to Acme summer
Drafted the pitch deck
5 slides, brand-ready
Built the media plan
Posts, stories, and rates per creator
Drafted the outreach email
Ready to send to the brand
Created the deal in pipeline
Added to Pitching, owner assigned
Maya Chen
Your earnings, Q2
$12,480
earned across 4 deals
Give every creator a window into their own work without exposing the agency's numbers. A separate, deliberately limited surface.
Creators see their post-commission earnings only. The full deal value never leaves the agency.
Each creator follows the campaigns they are on, with status and what they are owed.
A one-time code over email. No new account to manage, nothing for them to forget.
Run the agency from day one, even before you have an ops team.
Spend less time on admin and more time with the creators you represent.
Commissions, invoices, and earnings tracked in one place every cycle.
A creator's deal value, a brand's terms, and your commission rates are the most sensitive things you hold. Access is role-based, the talent portal is walled off from agency numbers, and every change is logged.
Owners, managers, and finance each see only what their role needs.
Creators get a separate surface that never exposes agency numbers.
Every change to a deal, rate, or invoice is recorded and attributable.
Your data is encrypted in storage on managed cloud infrastructure.
Bring a spreadsheet, map the columns, and your whole pipeline lands in minutes.
Send a media kit, deck, or report as a clean public page. No attachments, no logins.
Every asset prints to a polished PDF, brand-ready, straight from the browser.